Repost
Also known as: Retweet, RT
Sharing another user's tweet to your own followers without commentary. Formerly called "retweet."
In depth
A repost broadcasts another tweet to your followers' feeds. It's the original viral mechanism on the platform — repost is how a tweet escapes its author's audience and reaches a broader one.
X rebranded retweets to reposts in 2023 alongside the broader Twitter→X transition, but the underlying mechanic is identical.
Related terms
Quote tweet
Embedding another tweet inside your own with added commentary.
Engagement rate
Total engagements (likes + replies + reposts + bookmarks) divided by impressions, expressed as a percentage.
Viral
A tweet that exceeds typical reach by several orders of magnitude, usually driven by reposts and quote-tweets compounding.
Deeper reading
Now put it to work
AutoTweet generates and schedules X content tuned for the algorithm — the same one this glossary just explained.